PRIVATE · PREPARED FOR PALM HEIGHTS
DATA: LIVE SERP INDEX · 2026-07-05 · 1,524 KEYWORDS SCANNED
THE BOOKINGS YOU
ALMOST OWN.
Same search data as the image you just saw, opened up by line of business and the kind of guest each search brings. These are real searches, ranked by what the demand is worth, split by which revenue line they feed. The aim is one thing: more direct bookings, less of the commission you pay platforms to rent demand you could own.
Each striking-distance search mapped to the revenue line it feeds. Open a line to see the exact terms, the demand worth, and what that line leaks to OTAs.
Rooms (direct vs OTA) 1 on the brink $3,291/mo demand
The same striking-distance set, re-cut by the buyer it brings. The point: these are not price-shoppers, they are the high-margin guests you actually want more of.
At a 70% occupancy estimate, 52 rooms, and a 18% standard OTA commission scenario, the demand on these platforms is worth roughly $1,898,835 a year in commission. Move one in twenty of those bookings to direct and you keep $94,942 a year that currently leaves the property. (ADR verified from your own booking engine. Illustrative scenario, not a quote.)
Want the full Default-Answer Audit?
This page is the wedge. The paid audit is the work: every term ranked, the 30-day plan for the pos 7 to 10 set, and the direct-booking fix per line of business. Reply to my message or grab 15 minutes.
Prepared from live ranking data. Ad value = monthly searches x market cost per click. OTA commission figures are labeled standard scenarios (15% or 18%), not your negotiated rate. No click-through-rate projections are used. This page opens the gap; the paid audit does the work.